Reword sustainability claims followup

content/blog/adventures-in-dc-measurement.md

@@ -58,7 +58,7 @@ As said before we found the work from Bob Adolf most interesting.
 It was the first holistic approach to combine many energy measurement forms into one system
 and also use mostly off-the shelf hardware.
 
-Our PC we wanted to use was a [Fujitsu Esprimo P956](https://www.astinashop.de/wp-content/uploads/2018/06/P956.pdf). Reason being that this machine is officially required by the [Blauer Engel for Software](https://www.blauer-engel.de/en/productworld/resources-and-energy-efficient-software-products) we have here in Germany, which is an eco label for Software.
+Our PC we wanted to use was a [Fujitsu Esprimo P956](https://www.astinashop.de/wp-content/uploads/2018/06/P956.pdf). Reason being that this machine is officially required by the [Blauer Engel for Software](https://www.blauer-engel.de/en/productworld/software) we have here in Germany, which is an eco label for Software.
 
 In order to reproduce and falsify their (AC)-measurements this system was a needed and logical starting point.
 

content/blog/blauer-engel-green-metrics-tool.md

@@ -1,5 +1,5 @@
 ---
-title: "Green Metrics Tool receives 'Blauer Engel' Certification for Resource and Energy Efficiency (DE UZ-215)"
+title: "Green Metrics Tool receives 'Blauer Engel' Certification for Resource and Energy Efficiency (DE-UZ 215)"
 date: 2024-11-05
 draft: false
 author: "Arne Tarara"
@@ -16,9 +16,10 @@ Wir freuen uns, dass unser Green Metrics Tool nun mit dem renommierten **Blauer
 Diese Zertifizierung unterstreicht unser Engagement für transparente Energiemessung und Innovation in der Softwareentwicklung.
 
 ### Was ist die Blauer Engel Zertifizierung?
+
 Der Blaue Engel ist das offizielle deutsche Umweltzeichen, das seit 1978 vergeben wird. 
 Es legt strenge Umweltkriterien für Produkte und Dienstleistungen fest. 
-Für Software (DE-UZ 215) lauten die offiziellen Aussagen des Umweltzeichens:
+Für Software ([DE-UZ 215](https://www.blauer-engel.de/de/produktwelt/software)) lauten die offiziellen Aussagen des Umweltzeichens:
 
 **Vorteile für Umwelt und Gesundheit**
 
@@ -28,6 +29,8 @@ Für Software (DE-UZ 215) lauten die offiziellen Aussagen des Umweltzeichens:
 
 Das Erreichen dieser Zertifizierung bedeutet, dass ein Produkt die Kriterien der DE-UZ 215 für ressourcen- und energieeffiziente Software erfüllt.
 
+Das Zertifikat für das Green Metrics Tool finden Sie direkt beim [Blauen Engel](https://www.blauer-engel.de/de/produkte/green-metrics-tool).
+
 Weitere Informationen über die Zertifizierung und den Zertifizierungsprozess finden Sie auf unserer [Serviceseite für den Blauen Engel](/services/blauer-engel/)
 
 
@@ -55,10 +58,10 @@ Weitere Informationen über das Green Metrics Tool finden Sie auf der Produktsei
 
 Der Energieverbrauch und die Kohlendioxidemissionen des globalen IT-Sektors steigen rapide an, so dass die Effizienz von Software ein wichtiger Teil der Lösung ist. 
 
-Nachhaltige Software, wie das Green Metrics Tool, hilft dabei:
+Ressourcen- und energieeffiziente Software, wie das nach DE-UZ 215 zertifizierte Green Metrics Tool, hilft bei:
 - Senkung des Energieverbrauchs für Software
 - Senkung der Betriebskosten durch Optimierung der Ressourceneffizienz.
-- Übereinstimmung mit den Nachhaltigkeitszielen und -vorschriften des Unternehmens.
+- Erreichen der Emissionsziele und Erfüllen der Berichtspflichten des Unternehmens.
 
 
 Durch die Integration zertifizierter Tools in ihre Arbeitsabläufe können Unternehmen den Energieverbrauch ihrer IT-Systeme messen und senken.
@@ -74,12 +77,12 @@ Die Förderung einer breiteren Akzeptanz von Energie- und CO2-Messungen in der T
 
 *English version of the blog article*
 
-We are thrilled to announce that our Green Metrics Tool has now been certified with the prestigious **Blauer Engel** certification for resource- and energy-efficient software (DE UZ-215). 
+We are thrilled to announce that our Green Metrics Tool has now been certified with the prestigious **Blauer Engel** certification for resource- and energy-efficient software (DE-UZ 215). 
 This certification underscores our commitment to transparent energy measurement and innovation in software development.
 
 ### What is the Blauer Engel Certification?
 The Blauer Engel (Blue Angel) is Germany's official environmental label, established in 1978. 
-It sets strict environmental criteria for products and services. For software (DE-UZ 215) the official claims of the label are:
+It sets strict environmental criteria for products and services. For software ([DE-UZ 215](https://www.blauer-engel.de/en/productworld/software)) the official claims of the label are:
 
 **Benefits to the environment and health**
 
@@ -89,6 +92,8 @@ It sets strict environmental criteria for products and services. For software (D
 
 Achieving this certification means that a product meets the DE-UZ 215 criteria for resource- and energy-efficient software.
 
+You can find the certificate for the Green Metrics Tool directly on the [Blue Angel website](https://www.blauer-engel.de/en/products/green-metrics-tool).
+
 Please find some more details about the certification and it's process in our [Services page for the Blue Angel](/services/blauer-engel/)
 
 ### About the Green Metrics Tool
@@ -99,7 +104,7 @@ Key features of the Green Metrics Tool include:
 
 - Real-time Monitoring: Track energy usage and resource consumption across systems.
 - Optimization Recommendations: Identify inefficiencies and suggest improvements.
-- Comprehensive Reporting: Generate detailed sustainability reports aligned with regulatory and corporate standards.
+- Reporting: Generate detailed sustainability reports aligned with regulatory and corporate standards.
 
 The certification validates that the Green Metrics Tool itself meets the Blue Angel criteria for resource- and energy-efficient software (DE-UZ 215).
 
@@ -110,18 +115,18 @@ Please find some more details about the Green Metrics Tool on it's product page:
 
 The global IT sector's energy consumption and carbon emissions are growing rapidly, making software efficiency a critical part of the solution. 
 
-Sustainable software, like the Green Metrics Tool helps:
-- Reduces energy usage for software
-- Lowers operational costs by optimizing resource efficiency.
-- Aligns with corporate sustainability goals and regulations.
+Resource- and energy-efficient software, like the DE-UZ 215 certified Green Metrics Tool, helps to:
+- Reduce energy usage for software
+- Lower operational costs by optimizing resource efficiency.
+- Meet corporate emission targets and reporting obligations.
 
 By integrating certified tools into their workflows, organizations can measure and reduce the energy consumption of their IT systems.
 
 ### Looking Ahead
 Receiving the Blauer Engel certification is just the beginning. We remain committed to continuously improving the Green Metrics Tool.
 Advocating for broader adoption of energy and carbon measurements in the tech industry is one of our core values and we are already working on more ideas to make the energy consumption of software measurable.
 
-*Stay tuned for more updates, and thank you for supporting our mission to drive sustainability through innovation!*
+*Stay tuned for more updates, and thank you for supporting our mission to make the energy consumption of software measurable!*
 
 
 

content/blog/blue-angel-ceremony.md

@@ -8,7 +8,7 @@ socialmedia_preview: "/img/newsroom/news/blue_angel.webp"
 
 # Green Metrics Tool has been certified with the Blue Angel for Software Label
 
-Big news: Our Green Metrics Tool just now also physically received the Blue Angel ecolabel for software after getting certified in 2024! 
+Big news: Our Green Metrics Tool just now also physically received the [Blue Angel ecolabel for software](https://www.blauer-engel.de/en/products/green-metrics-tool) after getting certified in 2024! 
 That makes us one of just three software products in Germany to get this recognition — alongside Nextcloud Server and KDE's Okular.
 
 <img class="ui large floated right rounded bordered image" src="/img/blog/csm_250611_green_it_fachtagung_lp_1200_55393f48f2.jpg" alt="Green Coding Solutions recieving Blue Angel for Software award" loading="lazy">
@@ -21,9 +21,9 @@ We’re proud to be part of the first wave setting this standard.
 
 ## Why we wanted to be one of the first
 
-At Green Coding Solutions, we've always believed that software should work *with* the planet, not against it. But in the tech world, sustainability is often left out of the conversation — especially when it comes to code.
+At Green Coding Solutions, we've always believed that software should work *with* the planet, not against it.. But in the tech world, energy consumption and carbon emissions are often left out of the conversation, especially when it comes to code.
 
-That’s why being one of the first tools to receive the Blue Angel for Software was a big deal for us. It’s not just about the recognition — it’s about showing that it *is* possible to build efficient, transparent, and responsible digital products. And that others can (and should) do it too.
+That’s why being one of the first tools to receive the Blue Angel for Software was a big deal for us. It’s not just about the recognition. It’s about showing that it *is* possible to build resource- and energy-efficient, transparent digital products. And that others can (and should) do it too.
 
 ---
 
@@ -69,7 +69,7 @@ We’re hopeful that more and more companies will go for this label, and we’d
 And if you’re interested in getting certified yourself? We’ve been through the process and are happy to help however we can. Find out more about [our services here](/services/blauer-engel/)
 
 
-Because in the end, **sustainable software isn't just the future — it's already happening**.  
+Because in the end, **certified resource- and energy-efficient software isn't just the future. It's already happening**.  
 And yep, we still stand by it: **good code is green code**.
 
 

content/blog/gmt_v015_released.md

@@ -9,7 +9,7 @@ authorlink: "https://www.linkedin.com/in/arne-tarara"
 
 The long awaited feature to make comparisons with the Green Metrics Tool is finally live 🔥
 
-Our measurement workflow now includes phases (Baseline, Idle, Installation, Boot, Runtime, Remove) which makes our tool compatible with the requirements specified by the [Blue Angel for Software](https://www.blauer-engel.de/en/productworld/resources-and-energy-efficient-software-products).
+Our measurement workflow now includes phases (Baseline, Idle, Installation, Boot, Runtime, Remove) which makes our tool compatible with the requirements specified by the [Blue Angel for Software](https://www.blauer-engel.de/en/productworld/software).
 
 Having these phases in the measurement workflow is an essential first step towards a more real-life quantification of an application, as most of the cost of an application can actually be occuring in the installation phase for the containers or just simply starting / stopping them.
 

content/blog/measure-ai.md

@@ -29,7 +29,7 @@ The environmental cost of AI is all over the news, which has caused some concern
 
 For instance, with one of our clients, we sought to compare the efficiency and effectiveness of three different models to ascertain which model was not only more accurate but also consumed fewer resources.  We did this by collecting the 50 most typical queries used in the organisation and had these three different models process these tasks. We wrote a paper for the [HotCarbon 24](https://hotcarbon.org/2024) [workshop](https://hotcarbon.org/assets/2024/pdf/hotcarbon24-final109.pdf) in which we measured various models and created a system that saves considerable amounts of resources in the inference stage.
 
-How did we do this? In this post, we will give you a simplified version of that case study and walk you through the key steps and show how straightforward it can be to start benchmarking AI models for energy consumption. This is a great example of how innovating sustainably can help you save on AI interaction time while potentially reducing costs. 
+How did we do this? In this post, we will give you a simplified version of that case study and walk you through the key steps and show how straightforward it can be to start benchmarking AI models for energy consumption. This is a great example of how measuring energy consumption can help you save on AI interaction time while potentially reducing costs. 
 
 ## Tools you will need to start benchmarking
 
@@ -100,6 +100,6 @@ You can also use our AI Benchmark machine in our cluster which has a GTX 1080 8
 
 ## Next steps
 
-AI rollouts should always be accompanied by sustainability measurements to understand the ecological but also cost impact of the project. While small AI endeavours might not have a significant negative impact, they can quickly scale and lead to significant costs and emissions. Building in sustainable measurements early during the design and model selection phase helps you make more sustainable and responsible choices.
+AI rollouts should always be accompanied by energy measurements to understand the ecological but also cost impact of the project. While small AI endeavours might not have a significant negative impact, they can quickly scale and lead to significant costs and emissions. Building in energy measurements early during the design and model selection phase helps you choose models with lower energy consumption and emissions.
 
-Contact us to learn more how to steer your AI implementation sustainably [info@green-coding.io](mailto:info@green-coding.io)
+Contact us to learn more about measuring and reducing the energy consumption of your AI implementation [info@green-coding.io](mailto:info@green-coding.io)

content/blog/playwright-for-the-win.md

@@ -15,7 +15,7 @@ We’re excited to announce a new feature in the [Green Metrics Tool](https://gi
 
 ## Why Playwright?
 
-Playwright has become a standard tool in modern testing pipelines. It allows developers to automate realistic user journeys across multiple browsers with minimal code. Since the Green Metrics Tool focuses on assessing software sustainability under real-world conditions, seamless Playwright integration was a natural next step.
+Playwright has become a standard tool in modern testing pipelines. It allows developers to automate realistic user journeys across multiple browsers with minimal code. Since the Green Metrics Tool focuses on measuring the energy consumption of software under real-world conditions, seamless Playwright integration was a natural next step.
 
 ---
 

content/blog/reproducing-blauer-engel-okular-measurements.md

@@ -69,7 +69,7 @@ To make the calculation similar to our reported values we thus get:
 **[5.73 W (load) - 4.77 W (idle)] x 217 s / 3.6 = 57.86 mWh** 
 
 
-**Info:** In the official application [documents from the Blauer Engel specification](https://www.blauer-engel.de/de/produktwelt/ressourcen-und-energieeffiziente-softwareprodukte) this *Baseline* is called Grundlast.
+**Info:** In the official application [documents from the Blauer Engel specification](https://www.blauer-engel.de/de/produktwelt/software) this *Baseline* is called Grundlast.
 
 ## Getting it running on Ubuntu 22.04
 

content/insights/blauer-engel.de.md

@@ -12,8 +12,8 @@ authorlink: "https://www.linkedin.com/in/jenndhanaraj/"
 
 Der Blaue Engel für Software -Ökolabel ist mehr als ein Label. Der Sektor für Informations- und Kommunikationstechnologie (IKT) für 1,8 - 3,8% der globalen CO2-Emissionen verantwortlich ist [1]. Dies ist ungefähr das gleiche wie die gesamte Luftfahrtindustrie. \
 \
-Für Unternehmen, die mit Nachhaltigkeitszielen übereinstimmen, ist es wichtig, ihr Engagement für die Entwicklung von Software, die nicht nur innovativ - sondern verantwortlich ist, klar zu demonstrieren. \
-In dieser Hinsicht stellt der Blue Angel for Software sicher, dass Ihre Nachhaltigkeitsanstrengungen sichtbar, überprüfbar und wirkungsvoll sind.
+Für Unternehmen mit Klimazielen ist es wichtig, mit überprüfbaren Daten zu zeigen, wie viel Energie und Hardware ihre Software tatsächlich nutzt. \
+Der Blaue Engel für Software macht diese Werte sichtbar und lässt sie durch eine unabhängige, staatlich getragene Zertifizierung prüfen.
 
 {{< greenblock >}}
 Vorteile für Unternehmen
@@ -43,7 +43,7 @@ Zertifizierungsprozess
 {{< /whiteblock>}}
 
 
-Das Hauptziel de Blauen Engel ist es, die Umweltbelastung zu verringern, indem Energie- und Ressourcenverbrauch transparent und verantwortlich gemacht werden. Die offiziellen Aussagen des Blauen Engels für Software sind:
+Das Hauptziel de Blauen Engel ist es, die Umweltbelastung zu verringern, indem Energie- und Ressourcenverbrauch transparent und verantwortlich gemacht werden. Die offiziellen Aussagen des Blauen Engels für Software ([DE-UZ 215](https://www.blauer-engel.de/de/produktwelt/software)) sind:
 
 **Vorteile für Umwelt und Gesundheit**
 - transparent in Energie- und Hardwarenutzung

content/insights/blauer-engel.md

@@ -12,8 +12,8 @@ authorlink: "https://www.linkedin.com/in/jenndhanaraj/"
 
 The Blue Angel for Software ecolabel is more than a label. Given that the Information and Communications (ICT) sector is responsible for 1.8 – 3.8% of global carbon emissions [1].This is about the same as the whole aviation industry.\
 \
-It is important for companies that are aligned with sustainability goals to clearly demonstrate their commitment to developing software that is not just innovative – but responsible.\
-In this regard, the Blue Angel for Software ensures that your sustainability efforts are visible, verifiable and impactful.
+For companies with climate targets it is important to show with verifiable data how much energy and hardware their software actually uses.\
+The Blue Angel for Software makes these values visible and has them checked through an independent, government-backed certification.
 
 {{< greenblock >}}
 
@@ -44,7 +44,7 @@ Certification process
 {{< /whiteblock >}}
 
 
-The primary objective is to reduce environmental burden by making energy and resource consumption transparent and accountable. The official claims of the Blue Angel label for software are:
+The primary objective is to reduce environmental burden by making energy and resource consumption transparent and accountable. The official claims of the Blue Angel label for software ([DE-UZ 215](https://www.blauer-engel.de/en/productworld/software)) are:
 
 **Benefits to the environment and health**
 - transparent about energy and hardware use

content/jobs/green-software-developer.de.md

@@ -6,7 +6,7 @@ draft: true
 
 Bei Green Coding Solutions unterstützen wir Unternehmen und NGOs dabei, den Energieverbrauch ihrer Software zu messen und zu senken.
 
-Wir möchten die Technologiebranche bewusster für die Entwicklung und Nutzung von Software machen – und dabei Nachhaltigkeit in jedem Schritt berücksichtigen. Wir sind überzeugt, dass die Digitalisierung positive Auswirkungen haben kann, aber nur, wenn sie verantwortungsvoll, mit Bewusstsein für den Energieverbrauch und einer durchdachten Planung umgesetzt wird, um Rebound-Effekte zu vermeiden.
+Wir möchten die Technologiebranche bewusster für die Entwicklung und Nutzung von Software machen – und dabei Energie- und Ressourcenverbrauch in jedem Schritt berücksichtigen. Wir sind überzeugt, dass die Digitalisierung positive Auswirkungen haben kann, aber nur, wenn sie verantwortungsvoll, mit Bewusstsein für den Energieverbrauch und einer durchdachten Planung umgesetzt wird, um Rebound-Effekte zu vermeiden.
 
 Um dies zu unterstützen, entwickeln wir Tools, die den Energieverbrauch von Software messen – egal, ob sie in CI-Build-Pipelines, virtuellen Maschinen, Containern oder auf Benutzer-Desktops ausgeführt wird.